Questions to Ask When Shopping for a New Website
When shopping for a new website it can be difficult to make apples-to-apples vendor comparisons. There are so many options and let’s face it, it isn’t something you do every day. Below are some...
View ArticleA Google I/O 2013 Recap in Under 15 Minutes
On May 15, 2013 Google delivered the keynote address at their annual Google I/O Developer Conference. During the address, they unveiled a number of new and improved products, services, and features....
View ArticleQ: How can I increase traffic to my website?
A: The short answer is – always make improvements to your site! The long answer is – use a combination of the suggestions listed below to increase SEO and the effectiveness of the ‘spiders’ that...
View ArticleShearing Alpaca with the power of Google
Google has really helped shape the way we do things in the last 10 years. We have a sea of knowledge at our fingertips, and Google has helped make it easier to learn new things. For instance, Jason...
View ArticleDo You Have Your Solid Foundation?
I ran across this excellent article by Mike Volpe at MarketingProf outlining three reasons most websites fail. I encourage you to read the entire article, but the gist is this. Websites need to be:...
View ArticleAn Inside Look at Google
I’m a big fan of Audible, and many of the books I consume are in the audiobook format. Audible had a sale through this most recent Thanksgiving weekend, and I now have a virtual pile of books to get...
View ArticleSite, Search, and Social – It’s How Your Customers Learn About You
A recent article by Ayaz Nanji at MarketingProfs.com highlights a recent study outlining how buyers evaluate professional service providers (and in what order). In summary, the top four are: Your...
View ArticleWhy create a content schedule?
Social media has an overwhelming presence in our day-to-day lives, and maintains great power in the marketplace. To keep the competitive edge, many companies are setting their marketing campaigns...
View Article10 Signs You Need a New Website
In your gut you already know whether or not you need a new website. I am not interested in convincing those that wouldn’t benefit from a new site. This list is intended to help those who are on the...
View ArticleHelping Nonprofits Put Their Best Foot Forward Online
I recently ran across an article by Adrian Blake at AlleyWatch that talked about the importance of first impressions online. With all of the things that are competing for our attention daily, he cites...
View ArticleWhat is SERP and is there a way to control it?
SERP: kind of sounds like slurp, but it isn’t. Okay, so it sounds funny but let’s put some meaning behind this acronym. SERP stands for Search Engine Results Page, which is the list of results a search...
View ArticleOur certified Google Analytics pros find better ways to tell clients’ stories
You might think that Google Analytics only helps you understand how well your website is performing. That’s just a fraction of its value. As certified Google Analytics experts, we know how to use this...
View ArticleWhy your business needs a social bookmarking strategy
If you promote your business online, and you haven’t yet heard of social bookmarking, keep reading. All savvy businesses today should have a social bookmarking strategy in place. Social bookmarking...
View ArticleJoin me in Lonsdale for a social media strategy workshop
This month, I’m conducting one of our most popular marketing workshops for the Lonsdale Chamber of Commerce. If you’re local to the Twin Cities area, I hope you will join us. The workshop, Crafting a...
View ArticleAttract more web visitors with an integrated digital marketing system
We can help you actively recruit more web visitors. To do this, we’ll integrate your website’s Search Engine Optimization (SEO), social media and e-mail marketing. When we are done, your site will be a...
View ArticleWho can manage your website?
Think of a store without a manager. What might happen? Shelves might get dusty, broken fixtures might stay broken, and no one would keep track of customer traffic or what changes should be made....
View ArticleSite, Search, and Social – It’s How Your Customers Learn About You
A recent article by Ayaz Nanji at MarketingProfs.com highlights a recent study outlining how buyers evaluate professional service providers (and in what order). In summary, the top four are: Your...
View ArticleWhy create a content schedule?
Social media has an overwhelming presence in our day-to-day lives, and maintains great power in the marketplace. To keep the competitive edge, many companies are setting their marketing campaigns...
View Article10 Signs You Need a New Website
In your gut you already know whether or not you need a new website. I am not interested in convincing those who wouldn’t benefit from a new site. This list is intended to help those who are on the...
View ArticleHelping Nonprofits Put Their Best Foot Forward Online
I recently ran across an article by Adrian Blake at AlleyWatch that talked about the importance of first impressions online. With all of the things that are competing for our attention daily, he cites...
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